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MSME's in India

Is ease of doing business only for foreign investors?

There is an urgent need to cut unnecessary costs that hinder Indian businesses. PM Narendra Modi has been travelling far and wide to invite foreign companies to invest and ‘Make in India’ with an assurance that doing business in India is going to be made far easier than it has been so far. From a foreign investor’s point of view, it is not the number of places that India goes up the bottom of the ladder that matters, but the actual position towards the top of that ladder that the Indian government intends to reach. But the more important question in every Indian businessman’s mind is whether this so-called ‘ease’ is only meant for foreign investors with Indian businesses continuing to suffer all the woes.

‘Make in India’, ‘Defence Indigenisation’, ‘Self-reliance’ and ‘Digital India’ are great slogans for creating the hype, and also causes the hungry Indian businesses to salivate. If our PM is serious about enabling and empowering Indian businesses to play in the competitive global market place, everything boils down to competitive costs, whether for local consumption or exports. Let us look at what these costs include. The adage ‘Time is money’ is certainly not understood either in our bureaucracy or government decision-making, and least of all, our honourable judiciary. ‘Delivery time is the essence of the contract’, says a purchase order of a DPSU that takes eight months to process tender bids for a relatively low value item.

‘Ease’ of Funding: ‘Funds, funds, funds’ is the cry of the most MSMEs across the country. Various glorified schemes exist on paper, but rarely made available even to the most successful of entrepreneurs with orders worth crores on hand. An MSME entrepreneur is expected to kneel and beg, and work through the maze of red-tape, only to get a few crumbs thrown to him while companies providing ‘good times in the sky’ get crores even if they are bound to result in NPAs. Private funds are available for budding startups — preferably in the online space— but for the manufacturing industry this comes at a significant cost.

‘Ease’ of Regulations: Tax authorities are accorded enormous powers that are often abused. The sales tax department goes around attaching banks accounts of assesses on flimsy grounds so that it can show inflated revenue collections even if these are bound to be refunded a few years later after judicial intervention. The businesses meanwhile, suffer a huge cost that is never reimbursed, not even the interest on the amount unfairly seized by the government.

Many MSMEs have faced this situation, and have had to take one of these three hard decisions, all of which involve significant financial costs: (a) bribe their way out of it (most MSMEs opt for this solution), (b) go through the lengthy judicial process (very few MSMEs have the courage and patience to go through this) or – for several entrepreneurs, the worst but only option—(c) take the financial hit and shut down. Why should assessment officers be empowered to execute summary assessments overruling evidence in spite of an assessee filing all the required documents? If there is no cost attached to such malpractices of the bureaucracy it makes merry at the cost of the entrepreneur.

Income tax and Central Excise departments are no different. Refunds are rarely made within three or four years leading to loss of interest which is a cost to the entrepreneur. The Legal Metrology Department too has joined the party, confiscating electronic white goods ridiculously classifying them as ‘packaged, commodities’ that require registration with the department.

‘Ease’ of Labour: What about costs imposed by outdated labour laws? Anything and everything can be contested in a labour court, even if an employer has abided by the laws. This leads to litigation costs as well as unproductive wages being incurred in one form or the other, besides fees to consultants and advocates. If labour reforms are only going to target garage operations with less than 40 workmen, does it mean that larger MSMEs will continue to face the woes of running a manufacturing establishment?

‘Ease’ of Infrastructure: Certainly not the least important, infrastructure costs add significant amounts. Shortage of electricity has been a perennial problem in Karnataka for decades, and businesses are forced to operate on DGs which imposes multiple costs if an employee needs to spend three hours travelling to work in a messy city such as Bengaluru, that is a cost due to unproductive time. By the time the much hyped ‘Namma Metro’ achieves full connectivity, it would itself be as congested as the Mumbai trains, which would be self-defeating.

Cost of urban land, provided to foreign investors at a fraction of what is charged to Indian MSMEs, makes the whole business proposition unviable. If any subsidised rates are offered, it comes with ‘hidden’ costs. The lion of ‘Make in India’ will continue to sleep, or subsist with low value addition ‘manufacturing’ using CKD kits of MNCs as long as we fail to look for holistic and long-term solutions involving both the State and Central Governments.

The original article appeared on Deccan Herald.

A stronger Make in India will beat the Chinese threat

If India is to match China in both technology and scale, many bottlenecks will have to be removed. The idea of ‘Make in India’ is not just about internal development, but also effectively countering threats from the outside. In terms of both geography and potential, India’s biggest competitor today is China.

To compete with this economically powerful neighbour, India needs development on multiple fronts. While China has raced far ahead of India, today its manufacturing is slowing down, wages are rising and the labour force is dwindling. On the other hand, the Indian labour force is just coming of age. If we are to match China in both technology and scale, many bottlenecks have to be removed. Apart from the well-known issue of poor infrastructure, there are several areas that need to be tackled on a war footing.

Skills: It is estimated that by 2030, India will have the largest labour force in the world. Yet, the availability of a large workforce alone is not enough. Jobs also need to be created and most importantly, skills have to be developed. ‘Make in India’ seems like the perfect platform to absorb an annual 12 million-strong workforce with jobs. However, unless this workforce is equipped with the required skills, India will miss the bus again. China invested in education and is reaping the benefits. Consider this; in 2004, while China had only eight universities in the world’s top 500, and none in the top 200, the current respective figures are 32, and six. China’s universities are now second only to those in the US in terms of the total research output.

The correlation between the quality of education and the nation’s progress is obvious. The Indian government and the private sector should join hands to align education to practice by encouraging meaningful apprenticeships within industries by amending the Apprentices Act, 1961, to make it relevant in the 21st century.

Multi-pronged reform plan

Over the last two decades, China has striven to transform itself into the world’s second biggest economy, through a slew of reforms, including the mass reallocation of labour from low-productivity agriculture to high-productivity manufacturing. What motivated Chinese workers to slog day and night? This is partly answered by a sociological reason: the people of China and other nations in the Far East have always been disciplined.

A dose of strong-arm enforcement injected into oriental values ensured a disciplined work ethic. By combining worker benefits with relaxation of hiring and retrenchment norms in its labour reforms in 1995, China was well on the way to becoming a manufacturing powerhouse. While China does have unions, they are virtually, without exception, under the control of the All-China Federation of Trade Unions which is controlled by the government and the party (Communist Party of China). Collective bargaining, legal strikes or dispute resolution are non-existent. Here, in democratic India, the present labour laws impede industrial growth. Labour reforms are never easy, as there are multiple stakeholders involved, from workmen unions to politicians and the government.

How did China manage to develop absolute advantage in so many industries? The answer is simple — with the government’s whole-hearted help. State-owned banks give loans to local companies — large or small, at rates as low as two per cent, and local governments across China allocate cheap or free land. In India, funds are grudgingly provided to MSMEs at crippling rates of interest. The export subsidies and incentives granted by the Chinese government helped grow a vibrant manufacturing sector with thousands of small, medium, and large industries, focused on high-volume mass-manufacture aimed at exports. In addition, the market access available to China as a result of its WTO membership, contributed to its impressive trade performance. China also created barriers for imports to maintain huge trade surpluses. For example, products that have passed international quality certifications have to again undergo tests like the China Compulsory Certificate (CCC) for entry into the Chinese markets. Hence, today, China is the shop floor of the world.

In India, on the other hand, myriad rules, regulations and harassment are killing the manufacturing industry. The so-called incentives and subsidies for exports are so difficult to access through the maze of red tape, that manufacturing industries, especially the smaller ones, find them unviable. It is not surprising therefore, that a World Bank report ranks India at 130, and China at 84, out of 189 countries, in terms of the ease of doing business. As a result, Chinese products turn out to be cheaper than the local ones in spite of import expenses, though not necessarily better in quality.

The way forward

While India soared ahead digitally, the manufacturing industry was neglected. The government should now aggressively focus on building robust infrastructure from the foundation, providing support to the industries in the form of low interest loans and subsidies. However, the Chinese model of export-oriented industrialisation is not the way to go. Although China is at the helm of global exports, it is now struggling to boost internal consumption. India has the potential to become a thriving manufacturing hub. There are multiple factors in favour of India; it is up to us to leverage them and race ahead. If all the concerns of the manufacturing sector are addressed, we may well see India and China trading places in the future.

The original article appeared on Deccanherald.

In-house innovation

Design capability is like a capital asset required to churn out high value returns. It is like a compelling fragrance as it spreads across domains. Design and manufacturing together produce a closed loop system of learning, improvement and further innovation. But, if you do not possess this asset, you are only providing low value manufacturing services while allowing an overseas designer to dictate terms forever.

STARTER'S BLOC

Design is a very strong capability since it allows continuous upgradation of products and processes. An ecosystem that encourages innovative design yields new technologies and products thereby leading to large-scale local manufacturing and overall economic growth. Design in India should therefore be the larger objective of Make in India.

Over the last 50 years, there have been many examples of indigenous design. Examples in the ’70s include the Sumeet kitchen mixie, the wet grinder, the Good Knight mosquito repellent and early models of washing machines. In the pre-reforms era, there were many truly Indian products for home consumption. Revolutionary inventions in Indian classical music—a traditional niche area—include Radel’s electronic tambura, tabla, sruti box and veena.

Cut to the present. Why are our large business houses importing simple appliances like bread toasters and electric irons from China? Even in the booming automobile sector, there is not a single vehicle in India that is fully indigenous in design, in spite of large private players having manufactured under licence for over five decades.

Many consumer and industrial products were earlier being manufactured here. Why did these industries turn into traders of imported commodities? Electronics was identified as a sector with high potential in the late ’70s. We missed many opportunities to create a vibrant electronics industry. Companies in the US and Europe offered to set up semiconductor fab plants but we refused. Malaysia, Thailand, South Korea and Taiwan accepted these opportunities and are now miles ahead of India. In the strategic defence sector, India has manufactured battle tanks and aircraft under license for over five decades but doesn’t seem to have learnt how to maintain and support these ageing platforms. On the other hand, in spite of sanctions, the Indian Space Research Organisation demonstrated our capability to experiment, learn and ultimately deliver. ISRO is now launching satellites for international clients at a fractional cost. This is the model to be replicated in defence as well.

The problems of designing and manufacturing in India include long delays for routine matters that result in hidden costs. Exorbitant taxes demanded by authorities, lack of uninterrupted power, water and other infrastructure and rampant corruption by police and tax authorities ensure that Indian entrepreneurs, with a few exceptions, are the least competitive in the world. The last straw for the entrepreneur is the outdated labour laws that encourage undisciplined workers to hold establishments to ransom.

There are no simplistic solutions. Governments need to drastically simplify procedures and cut the red tape. Employees and managers in organisations need to change their work culture and ethics. Chinese organisations execute orders in record time while employees of a typical Indian organisation take days to respond to an email. That’s how they get more orders than us.

The Indian education system, from the primary level, needs to teach students how to think and apply knowledge rather than crack exams. We can still become a manufacturing powerhouse with determination, a change in attitude and the courage of conviction. Time, however, is running out.

The original article appeared on The Week.